About Kevin

How You Can You Be Sure,
Kevin Knows What He’s Talking About…


You are probably wondering who Kevin Mask is, saying to yourself, “Ok, who is this guy and why should I trust that he knows what he’s talking about…”

Well,  here is Kevin’s relevant background, the professional information that uniquely qualifies him as an authority on diet, weight loss and fitness, as well as nutritional supplements and how they relate to both diet, weight loss and fitness.

Since Kevin was 14 years old, he had been a workout fanatic, and because of his scientific bend (they call it curiosity as a child), he was always devouring current research in the field of nutrition and fitness.

Kevin studied Microbiology (cellular biology) at Weber State University in Ogden, UT from 1985-1989. During that time he also served as collegiate President of the (A.S.M.) American Society for Microbiology.

While in college he became the Asst. Strength Coach for the W.S.U. Wildcats Football program under coach Mike Price who went on to become the College Football National Coach of the Year. 

Also, During college he also competed in bodybuilding contests. Kevin took 4th place in the Mr. Utah bodybuilding competition for light heavyweights. We mention this because bodybuilding is the cutting edge of diet research.

As a senior, Kevin was one of four top students selected from the University to become part of a technical team of Solaray, Inc. ( at that time, one of the largest vitamin manufacturer/distributor companies in the United States, based in Ogden, UT.)

Kevin’s position with Solaray, Inc. was as the Technical Team Microbiologist and he was in charge of the Quality Control Division of the company. He oversaw all the manufacturing processes and made sure they met G.M.P. (Good Manufacturing Practices) set forth by the pharmaceutical industry.

After Kevin left  Solary, Inc. he moved to Southern California (where he was born). He got a position with a new Gold’s Gym and started personal training. This was before there were any personal training certificates or credentials.

The demand for Kevin’s personal training was beginning to expand rapidly and this led to a disagreement with the gym owners (they said he was becoming “too” popular…hmmm???- in English…Kevin was making too much money and not sharing a big enough slice).

That whole episode gave him a bad taste for personal training, so he went back to more scientific work.

Kevin became employed at MacConnell Research for several years as a Molecular Biology Technician, working closely with the founder of the company, [Bill MacConnell, Ph.D.] on the Human Genome Project and a private project that has revolutionized the way DNA is extracted from bacteria (see the “mini-prep” automated bacterial dna extractor).

Note: By the way, Bill MacConnell, P.h.D. founded Invitrogen, Inc. {a famous biotech company} in addition to founding MacConnell Research !

Kevin also doubled as the companies marketing director, changing clothes at lunch time and taking new products over to the Scripps Research Park, The Salk Institute, and the University of California San Diego to speak with the doctors & research directors of various laboratories about buying our product.

During all of this, Kevin was still a workout fanatic.

After getting bored of the laboratory environment, and having an itch to be self-employed, Kevin’s boss, Bill MacConnell, Ph.D. gave him a great pep talk suggesting that he work for himself, as he had too much talent and ambition to work for someone else. So Kevin decided to get back into the fitness business.

This led to employment with the largest privately held physical therapy organization in the United States, Rancho Physical Therapy. They had decided to incorporate health clubs in all of their facilities and needed someone with management skills, in addition to vast experience with personal training and nutrition, to open and operate the first facility. It was a perfect fit.

Kevin was with the Rancho Physical Therapy corporation for almost 10 years. During that time he trained 100′s (maybe 1,000′s) of clients for 1000′s of sessions.

He also did a LOT of nutrition supplement literature research and consultation for Nutri-Sport Nutritional Stores and also became Certified Personal Trainer (C.P.T.) by A.C.E. [American Council on Exercise] to meet the growing demand by the public to have personal trainers validated by a third party.

So you can see that Kevin has a lifetime of experience in this area, an educational background to compliment it and hundreds of satisfied clients.

…And that’s why you can trust that Kevin knows what he’s talking about!

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